Global manufacturer and distributor of outdoor power equipment. JD North America and partner factories produce a wide variety of products including horizontal, vertical and snow engines, gas and propane generators, pressure washers, water pumps and other small engine equipment.
Client
Web Design & Graphics
JDNA’s goal was to develop a marketing website for general informational and branding purposes. Focusing on their main line of products, and providing necessary information regarding normal use, repair and functionality of their equipment. Providing a portal for all customer service needs and links to their e-commerce parts website.
Content Photography
Studio and on-location lifestyle shots of the main JDNA equipment line. Photographs of products on display, in use, and servicing of equipment for web, commercial, advertising and marketing materials.
Product Photography
In studio product photography for equipment and replacement parts. All replacement parts edited and displayed on a branded background for e-commerce use.
Digital Marketing
Utilization of product and lifestyle images for advertising, email marketing and web banners to promote sales, parts, and other prominent information regarding the JDNA line of products.
